Using the Pentahelix Model, the residents of Winong Village, Gempol District, Pasuruan Regency, will be empowered.

Abstract

This research fills in the knowledge vacuum on how these policies affect local 
economies, particularly in Winong Village. The study highlights the role of private players in 
promoting "Creating Shared Value" (CSV), an advancement of Corporate Social Responsibility 
(CSR), and presents a fresh use of the pentahelix model. CSV places an emphasis on cooperative 
value creation that benefits communities and companies, in contrast to standard CSR programs. 
The goal of this qualitative descriptive study is to investigate and foster cooperation amongst the 
pentahelix actors—government, business, academia, media, and society—who are essential to 
economic growth. The research highlights the special qualities and possibilities of the pentahelix 
model in boosting community economic empowerment via a thorough examination of social 
reality. According to field results, Winong Village's sustainable economic development is 
successfully supported by the pentahelix model when combined with the CSV technique. These 
findings provide insightful information for wider applicability in comparable situations and 
emphasize the significance of encouraging public-private partnerships and creative approaches for 
post-pandemic economic recovery.