Jordanian Employee Engagement and Corporate Social Responsibility

Abstract

The goal is to look at how employee engagement is affected by internal corporate social 
responsibility (CSR) initiatives. It specifically looks at how five internal CSR practices—training 
and education, human rights, health and safety, work-life balance, and workplace diversity—affect 
the two aspects of employee engagement: job engagement (JE) and organisational engagement 
(OE). 
Design/methodology/approach: Quota and convenience sampling are two nonprobability sampling 
techniques used. A sample of 336 front-line workers in Jordan's banking industry were used to 
evaluate the suggested approach. 
Results: All of the potential correlations between internal CSR and employee engagement that 
were tested were found to be significant. Furthermore, it demonstrates the low adoption of CSR 
policies in Jordan's banking industry. Out of the four internal CSR dimensions, work-life balance 
is the only one that is not as widely used. Internal CSR initiatives have a bigger effect on OE than 
on JE. This suggests that workers' OE may be more strongly predicted by internal CSR policies 
than their JE.