Creation of an Innovative Business Model of the Characteristics of Modern Managers

Abstract

Based on existing national and international literature, research papers, publications, and 
theoretical and methodological analysis and synthesis techniques, the study outlines a 
complex of managerial traits. The complex approach technique, which offers a novel 
perspective on the evolution of contemporary managers' attributes, was used. The 
theoretical and methodological analysis and synthesis techniques of existing national and 
international literature, conceptual analysis of issue-related research papers and 
publications, study and generalisation of both domestic and international developments, 
introduction of projects pertaining to the actualisation of managers' effective activity, and 
application of generalisation, comparison, and forecasting methods comprise the 
methodological background of the research. The conducted study allowed for the 
identification of certain aspects that would significantly impact managers' creative 
entrepreneurial endeavours during the next ten years. As a social and economic 
phenomena, management is always evolving and will continue to do so in the future. As 
such, every effective manager should grow himself. As a result, today's managerial 
activity is characterised not only by the degree of professional training but also by 
elements of the profession like innovations and creativity, which are commercial benefits, 
significant economic resources, and conditions of intense economic growth. They are 
described as the capacity to showcase and support workers' original and unique ideas. 
These elements are represented in the creative business model that contemporary 
managers have developed, each of which is a crucial and autonomous component. The 
original and creative aspect of the proposed approach is given particular consideration. 
The proposed methodology might be used to develop a manager's own brand and guide 
the organization he oversees toward a long-term goal.